Social recruitment is a strategic approach within human resources that leverages social media platforms and networks to identify, attract, and engage potential job candidates. It involves utilizing online channels for sourcing, employer branding, and communication to build a talent pool.

Example
An organization looking to fill a software developer position uses platforms like LinkedIn, Twitter, and GitHub to actively search for and connect with potential candidates. They also share informative and engaging content about their company culture and job opportunities to pique the interest of passive candidates within the industry.